People all over the world are turning towards search engines whether they are looking for a plumber, a makeup artist or some other service. The probability of people discovering your business depends on where you appear on the search result.
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If your website appears on the first two or three pages, the probability of your business getting more customers are way higher than someone who is fourth page or further down. Rarely anyone goes beyond the third page in a search result. The better you are in the ranking of Google search results, the better your chances are to get more business.
SEO is a process of optimizing your website to appear higher for certain keywords. For example, if you are a construction company in North Texas, people searching Construction companies in North Texas, should be able to see your website on the first page or at the most on the second page.
There is a lot going behind optimising a page for SEO. People who have studied Google Algorithm and know how it works, know how to create websites for your specific industry for it to rank higher. There is On Page SEO which may include the content, the geographical location, the headlights, the density and quality of the keywords. There is technical SEO which involves the site speed, indexing, crawlability, security, site architecture, Mobile-friendliness, etc. And finally off Page SEO, which involves website traffic from other sites, and social media.
Lone Star Web Designs takes care of all the aspects of SEO and builds websites that yield results by generating more website traffic through SEO. When you need to build a new website or optimise your old website for SEO, come to us. We will build a plan and discuss it with you. With SEO optimization, you will bring in more traffic to your business, more potential customers and more grow your business. Give us a call today to know more.